The official opening of the project took place on October 14 2021 in Smolyan and particularly at the building of the Regional Governor Office Smolyan,  by the Rhodope Regional Tourist Association . The event was split into two sessions separating the participants into two groups in order to respect Covid health restrictions and keep the necessary distance measures. The first session was held at 12.30 am while the second was held at at 9.30 am.

The event brought together many representatives of companies from the region, training organizations and administration, who started the debate on the needs of local business – recruitment and retention, online sales skills, technical support for the website and other digital tools, classic and digital marketing and others. 

 Rhodope Regional Tourist Association presented the project to the participants paying particular attention to the provision of entrepreneurs with the necessary skills in order for them to create and develop their business, to innovate, to take advantage of microcredit, and also to exchange ideas and knowledge. RTAR also stressed that it addresses its services to micro and small business owners, as well as to start-ups, social entrepreneurs and those who expect a second chance in business. 

RTAR presented its forthcoming activities such as mentoring and individual consultations, trainings, information about funding opportunities. At the same, partners’ representatives mentioned that they expect local entrepreneurs to state what support they need in order to create the services that work best for them, improve the business climate in the region, and retain young people.